Why Malternatives?

Some of you may be asking yourself, why are malternatives the Booze of the Week? Well, the reason is simple – they’re popular. Despite the return of classic cocktails, the surge in craft beer popularity, and the amazing liqueur options available to people, sales of drinks like Mike’s Hard Lemonade, Bacardi Mojito, and Smirnoff Ice are still going strong. And even though drinking one is against my better judgement, they taste pretty good, and are quite refreshing on a hot summer afternoon.

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