Ad to Pennsylvania lawmakers: Keep booze in liquor stores or children will die

I’ve seen some fear mongering ads in my time, but this one takes the cake. The ad is paid for by a union that represents liquor store employees, and while it talks a little about the revenue that liquor stores bring to the state of Pennsylvania, its main focus is to scare mothers and fathers into believing that selling beer in grocery stores is the path to death for at least one child per week.

http://c.brightcove.com/services/viewer/federated_f9?isVid=1&isUI=1

What do you think? Does this ad go over the top, or do you agree with its message?

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